Digital Commerce

What is Product Life Cycle Management?

2024-06-21
Product Life Cycle Management is the sequence of marketing strategies recommended for each stage of a Product Life Cycle. Want to know more?

Multichannel Marketing - definition, benefits, and strategy

2024-06-21
The majority of successful companies constantly increase the number of touchpoints and use multichannel marketing.

Multichannel retailing - definition, challenges and strategy

2024-06-21
Multichannel retailing is the practice of selling products and services via multiple channels, to enable customers to make a quick buying …

20 Best Practices on effective Omnichannel Strategy

2024-06-21
These omnichannel strategy examples share common points and best practices. You can use them developing an omnichannel strategy for your brand.

20 Best Practices for your Omnichannel Retail Strategy

2024-06-21
We’ve gathered the best practices to help you to develop a winning omnichannel retail strategy and improve effectiveness of your marketing.

Omnichannel Distribution - Definition, Trends and Best Practices

2024-06-21
Omnichannel distribution is the process of making a product or service available for purchase on any channel that consumers choose.

Top 20 omnichannel experiences to learn from

2024-06-21
What are the best omnichannel experiences and what can we learn from them? These questions are answered in this article.

Omnichannel Marketing - Definition, Challenges and Best Practices

2024-06-21
This article aims to show you how to stay tuned and adjust your omnichannel marketing strategy to the needs of the modern customer.

Top 20 Omnichannel Marketing Examples

2024-06-21
Some companies have already trod the path to efficient omnichannel marketing. Here are the top 20 examples.

What is the maturity stage of the product life cycle?

2024-06-21
The maturity stage of the product life cycle comes after growth, in the concept of the product life cycle...

Top 20 Challenges for Omnichannel Approach

2024-06-21
There are many challenges in implementing your omnichannel strategy, from the approach to the technical details. Let's figure out the main …

How to become one of the best omnichannel retailers?

2024-06-21
In this article I describe the criteria for omnichannel excellence, some examples and what needs to be done to become one of the best omnichanne…