Blog

Multichannel Marketing - definition, benefits, and strategy

2023-12-03
The majority of successful companies constantly increase the number of touchpoints and use multichannel marketing.

What is the maturity stage of the product life cycle?

2023-12-03
The maturity stage of the product life cycle comes after growth, in the concept of the product life cycle...

5 Steps To Successfully Implementing PIM In Your Business

2023-12-03
PIM software solutions come in abundance, but implementing a PIM software can sometimes be easier said than done. Here are five steps that …

21 best practices for writing excellent product descriptions

2023-12-03
Don't you know how to write product descriptions that sell? Find out here which best practices should be used in e-commerce! With examples!

How to take product photos: 12 professional tips

2023-12-03
Do you have problems taking product photos for your store? Find out here how to take professional product photos using our 12 practical tips!

What is the growth stage of the product life cycle?

2023-12-03
The growth stage of the product life cycle happens once the product is developed and introduced to the market. Sometimes, growth is very quick, …

Database Publishing – The Essentials Overview

2023-12-03
Database publishing (DP) is an automated publishing process in which a layout program is linked to a database.

Cross Media Publishing - Definition and Modern Trends

2023-12-03
Content is king! Without efficient cross-media publishing, a company can hardly reach the desired target groups.

20 best practices for successful PIM implementation

2023-12-03
In this article, I will give you some essential tips to help you to overcome all the possible problems that you might encounter with the …

How to become one of the best omnichannel retailers?

2023-12-03
In this article I describe the criteria for omnichannel excellence, some examples and what needs to be done to become one of the best omnichanne…

AtroPIM won two awards

2023-12-03
We’re excited to share that we have won two awards one in Top Trending Software category and other in the Best Value Software category.

AtroPIM, Pimcore, Akeneo – open source PIM systems in comparison

2023-12-03
I compare three open-source PIM systems AtroPIM, Pimcore and Akeneo – their costs, features, usability and support options.