Blog

What is Product Life Cycle Management?

2023-08-03
Product Life Cycle Management is the sequence of marketing strategies recommended for each stage of a Product Life Cycle. Want to know more?

Using a PIM for Product Life Cycle Management

2023-07-24
PLM systems are not intended for marketing. PIM systems are! Use them to improve your Product Life Cycle Management.

20 best practices for successful PIM implementation

2023-06-14
In this article, I will give you some essential tips to help you to overcome all the possible problems that you might encounter with the …

21 best practices for writing excellent product descriptions

2023-06-02
Don't you know how to write product descriptions that sell? Find out here which best practices should be used in e-commerce! With examples!

18 Benefits of Product Information Management (PIM)

2023-05-23
With the rise of digital technologies and online trade, PIM has become increasingly important and brings a lot of benefits for adopters.

12 Best Practices to Improve Product Data Quality

2023-05-07
Practical steps for increasing product data quality, elevating your customer experience, boosting conversions, and staying ahead in the competitive market of 2024.

5 Steps To Successfully Implementing PIM In Your Business

2023-04-05
PIM software solutions come in abundance, but implementing a PIM software can sometimes be easier said than done. Here are five steps that …

8 Steps to a Successful Product Launch

2023-03-30
Here are the 8 essential steps to make your product launch a success. Of course, one should start with market analysis.

What is Item Master Data?

2023-02-23
Item master data is basic information about an item, i.e. data that characterizes a product in the long term

PIM Сonsulting - Do You Really Need It?

2023-02-02
Discover here the primary stages of PIM consulting and the purposes for which PIM consultants can be engaged.

Multichannel retailing - definition, challenges and strategy

2022-11-02
Multichannel retailing is the practice of selling products and services via multiple channels, to enable customers to make a quick buying …

PDM - manage product data efficiently

2022-10-19
Still have no idea what PDM software is and how it can help manage product data efficiently? Read here to get the answers!