Blog
AtroPIM, Pimcore, Akeneo – open source PIM systems in comparison
2022-09-19
I compare three open-source PIM systems AtroPIM, Pimcore and Akeneo – their costs, features, usability and support options.
Multichannel Marketing - definition, benefits, and strategy
2022-09-02
The majority of successful companies constantly increase the number of touchpoints and use multichannel marketing.
Cloud-based or On-premise PIM? Which one suits you best?
2022-07-03
Cloud-based PIMs offer cost-effective scalability and rapid deployment, while on-premises PIMs offer enhanced security and extensive customization.
Product Assortment Strategy: Definition, Examples, and Tips for 2024
2022-06-03
Would you like to develop a successful product assortment strategy? - We know how! Here you will find important tips for attracting regular customers.
6 Phases of the Product Life Cycle
2022-04-23
Do you want to develop a market behavior strategy? Consider the phases of the product life cycle and the role of the PIM system!
Database Publishing – The Essentials Overview
2021-12-06
Database publishing (DP) is an automated publishing process in which a layout program is linked to a database.
How to take product photos - 12 professional tips
2021-10-09
Do you have problems taking product photos for your store? Find out here how to take professional product photos using our 12 practical tips!
Online Catalog, Types and Challenges - Choose what Fits You Best
2021-10-03
Regardless of whether you are a manufacturer, wholesaler or a retailer, digital product catalogs represent the first step towards e-commerce
PIM systems in a big comparison
2021-09-29
Don't know which PIM to choose? Familiarize yourself here with a large PIM system comparison of TOP PIM providers.
Top 20 Challenges for Omnichannel Approach
2021-09-28
There are many challenges in implementing your omnichannel strategy, from the approach to the technical details. Let's figure out the main …
Product Life Cycle – Stages and Examples
2021-09-25
The concept of six or four stage product life cycle means that, there are distinct phases each with predictable sales and profits.
What is Omnichannel Marketing Strategy - Definition and Examples
2021-09-22
The best companies execute their omnichannel marketing strategy and consumers expect all others to provide the same high-level, seamless …