Blog

Cross Media Publishing - Definition and Modern Trends

2021-08-16
Content is king! Without efficient cross-media publishing, a company can hardly reach the desired target groups.

Top 20 Omnichannel Marketing Examples

2021-08-04
Some companies have already trod the path to efficient omnichannel marketing. Here are the top 20 examples.

20 Best Practices for your Omnichannel Retail Strategy

2021-07-22
We’ve gathered the best practices to help you to develop a winning omnichannel retail strategy and improve effectiveness of your marketing.

Omnichannel Distribution - Definition, Trends and Best Practices

2021-07-17
Omnichannel distribution is the process of making a product or service available for purchase on any channel that consumers choose.

Top 20 omnichannel experiences to learn from

2021-06-10
What are the best omnichannel experiences and what can we learn from them? These questions are answered in this article.

Omnichannel Marketing - Definition, Challenges and Best Practices

2021-05-14
This article aims to show you how to stay tuned and adjust your omnichannel marketing strategy to the needs of the modern customer.

Omnichannel Retailing - Definition, Trends and Best Practices

2021-04-29
In this article, we’ll explain the term, take a look at the evolution of omnichannel retailing, and consider some shining examples.

WMS, PIM and Online Shop In Practice

2021-04-16
Management of product-related processes and data of an online shop should be carried out separately by WMS and PIM systems. Typical are 2 …

What is PIM (Product Information Management)?

2021-04-08
Automating product-related processes within a Product Information Management (PIM) could solve many problems. So what does PIM stand for?

Why do manufacturers need PIM?

2021-03-16
It is the manufacturer who is confronted most with the requirement for quality product information and should be the first to take care of it.

Product Catalogs - Definition, Types, Standards and Trends

2020-11-10
In today's digital world, product catalogs have changed dramatically. Read more about the special features of modern online product catalogs here!

Uniform data structure through the use of PIM

2020-07-10
The PIM data structure should be developed so that the product information can be exchanged as automatically as possible.